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Entrepreneurship II: Practices and Approaches

University of Illinois at Urbana-Champaign via Coursera

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  • Provider Coursera
  • Subject Entrepreneurship
  • $ Cost Free Online Course (Audit)
  • Session In progress
  • Language English
  • Certificate Paid Certificate Available
  • Start Date
  • Duration 4 weeks long

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This course builds on previous concepts and outlines strategies and tactics for forming, financing and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth.

Course objectives:
Entrepreneurial Team Building: Develop an understanding of the what is required in a new venture
Initial Go-to-Market Strategy: Develop a plan to identify and approach your first customers
Financial Forecasting: Building financial projections for the new venture
Entrepreneurial Financing: Raising Equity Capital for the new venture
Growing the Business: Monitoring the new venture’s health and scalability

Taught by

Thomas E. Parkinson

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