There is a great demand for marketers who are good in Content Marketing techniques and best practices. Advanced Content Marketing Course is designed to meet this demand and train you in the essentials of planning and executing content marketing activity as well as how to measure its impact.
This course is conducted by the Content Marketing expert Greg Jarboe, who is:
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Author of “YouTube and Video Marketing: An Hour a Day”, and writes for Search Engine Watch and ReelSEO
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Prior to co-founding SEO-PR in 2003, Greg was the Vice President of Marketing at WebCT, Director of Corporate Communications at Ziff-Davis, and Director of Corporate Communications at Lotus Development Corporation
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Instructor & faculty at Rutgers Business School
Greg will walk you through content marketing strategy, tactics, best practices, and challenges. You will also be trained in planning and executing Content Marketing Strategies, and in creating impressive marketing content.
Course Benefits:
The main highlights of this course are:
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25+ Hours of e-Learning Content
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Quizzes, Workbooks & Exercises
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Practice Tests
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Covers Event Marketing, SMM, Strategy and Challenges
By the end of this course, you will be able to:
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Understand content marketing strategy
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Create messaging and content guidelines
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Write effective articles
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Understand content tactics and challenges
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Implement best practices for different types of content
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Benefit from user-generated content
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Create best practices for content across media types, including social media, images, etc.
Who should do Advanced Content Marketing Course?
The Advanced Content Marketing Course is best suited for aspirants who wish to begin their career in digital marketing through content marketing. However, the course is ideal for:
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Business owners
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Entrepreneurs
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Marketing Professionals
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Bloggers / Copywriters / Content Writers
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PR Professionals
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Fresh graduates
