Fashion Management: Create Your Own Sustainable Brand

Overview

Develop your professional fashion marketing and branding skills

Develop your fashion management and entrepreneurial skills across marketing, product development, branding, and sustainability.

Syllabus

Courses under this program:
Course 1: Fashion Management: Defining Markets, Business Models & Trends
-Explore fashion from a historical and sociological perspective and understand evolving fashion business models.

Course 2: Fashion Management: Brands, Communication & Distribution
-Discover how to build a brand identity, how to translate it into the consumer experience, and how to successfully communicate it.

Course 3: Fashion Management: Products and Collections
-Learn all about the fashion product, including how to define different fashion product categories, and how to build a collection.

Course 4: Fashion Management: Innovation, Entrepreneurship & Sustainability
-Take a look at the future of fashion, focusing on sustainability and entrepreneurship.