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Skillshare

Facebook Advertising - Facebook Ads - Crazy Hacks for Cheap Clicks - Facebook Marketing

via Skillshare

Overview

Enjoy Facebook Ads? Or new to Facebook Advertising / Facebook Marketing and keen to utilize it in an affordable way to help you grow your business or improve your Facebook advertising knowledge - whether you are a Freelancer, Small/Medium or Start-up business, then this is the facebook ads course for you. Taught by seasoned Digital Marketing Consultant and Facebook Advertising expert, Azmat guides you on using the latest best-practice techniques on how to get the most qualified traffic from Facebook to turn into leads, sales or sign ups.


Simplified Facebook Advertising / Social Media Marketing 

  • The importance of customer Personas and Precise Targeting
  • How customers move through the purchase funnel
  • The secret to creating cheap Facebook Ads
  • Where Facebook Advertising is heading in the future and beyond
  • Finding your most profitable customers & retargeting
  • LPO - Utilising Facebook Traffic and converting on your web page


Further Course Details:


- The importance of customer Personas and Precise Targeting

Who is your perfect customer? I.E The most profitable and cost-effective prospect that would buy your product or service.

This is where Persona's come in, Azmat details how to create and find your ideal persona for your business, so targeting them inside Facebook is faster, easier and more cost-effective.

- How customers move through the purchase funnel

What is a 'Purchase Funnel', how does it work? This is what every customer moves through one when purchasing online, Azmat breaks this down and showcases how it's aligned with Facebook Ads.


- The secret to creating cheap Facebook Ads

Is it text ads, gallery ads, boosting a post or a video ad? There's a formula on creating great engagement in a cost-effective way to generate healthy leads or sales!


- Where Facebook Advertising is heading in the future and beyond

First-hand insight from our Facebook Rep, detailing why Facebook is shifting away from certain common metrics and what you need to know.


- Finding your most profitable customers & retargeting

This section details how to find the most profitable customers from inside Facebook and drilling it down even further to save time and money.

- LPO - Utilising Facebook Traffic and converting on your web page

Landing Page Optimisation, this section is crucial and showcases how to convert all that Facebook traffic on your website into qualified leads or sales. Don't Miss this one! Includes examples!

Syllabus

  • Welcome - Facebook Ads Marketing 2023
  • What You'll Learn - Facebook Advertising 2021
  • Aligning Your Business Goals with Facebook Ads
  • Personas, the Purchase Funnel and Target Audience
  • Why Facebook Ads are changing?
  • Free Expert Tools and Tips
  • Setup Facebook Pixel & Events
  • Custom & LookaLike Audiences
  • Creating Facebook Ads that Convert
  • Set Up Ads For Top, Middle & Bottom of The Funnel
  • Getting The CHEAPEST Ads!
  • Get Leads With Only 2 Taps!
  • Secret Software To Success!
  • Ad-Hack 1 - Inverted / UpSide Down Ads
  • Ad-Hack 2 - The Food Fight Method
  • Ad-Hack 3 - Re-Marketing Only?
  • Ad-Hack 4 - Message For Success!
  • Ad-Hack 5 - Partnership & Affiliation
  • Ad-Hack 6 - Comment Guards & Automation
  • *BRAND NEW* Facebook Shops
  • Website LPO - Page Optimisation & Web Funnels
  • Share and Feedback Opportunity
  • Summary and Conclusion

Taught by

Azmat Baig

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