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Learn Advertising, earn certificates with free online courses from University of Pennsylvania, Duke, The Open University, Arizona State University and other top universities around the world. Read reviews to decide if a class is right for you.
Develop a powerful campaign from start to finish by learning how to think strategically and write captivating copy
Explore innovative methodologies to overcome creative challenges and run successful advertising campaigns from start to finish
Learn to use display advertising effectively throughout the user journey to drive engagement and deliver marketing objectives.
Explore display advertising formats, creative, and best practices to maximise the impact of your display marketing campaigns.
Improve your online display advertising targeting to maximise your marketing campaign results and benefit your business.
Learn to plan, implement and measure online display advertising campaigns Gain the skills to create, manage and optimise successful online display advertising campaigns that deliver results.
Learn the foundations of this approach to online advertising and discover innovative methods and formats to boost awareness, engagement, and conversions
Learn how Instagram Ads can drive traffic and sales for your business, using data-driven analysis and Instagram Insights.
Launch a successful advertising campaign as you learn how to choose the right ad channels to effectively target your customers.
Today's digital advertisers require many skills to be successful: design, audience targeting, optimization, analysis, and more. Organic content channels are flooded and not reaching as many people as before, so paid advertising is an effective way to get…
Today, digital advertising can be targeted, relevant, and helpful in ways it couldn't be before. In this course, you'll learn what journey-based advertising is and how to use it, explore the social media and paid search advertising platforms, learn how t…
Digital marketing has become an essential part of every company's business plan. Starting with the basics, moving on to growth strategy, and ending with more technical subjects, this learning path helps set you on the course for a career as a digital adv…
Google Marketing Platform offers a versatile solution for serving creative ad formats at scale that can reach the right person at the right moment with the right message, while allowing you to effectively collaborate with others and manage your creatives…
Explore advanced Video ads topics to further your knowledge of Google Ads solutions and strategies. Learn more about using Reach Planner for Video and TV campaigns, YouTube's approach to responsibility, and Video action campaign best practices. Note: Som…
Creative is the largest driver of video campaign effectiveness. Learn how to make effective YouTube video ads for any marketing objective, discover video creative tools and resources available to you, boost creative performance with experimentation, and…
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